Imagine receiving a heartfelt message from the company CEO on your first day at a new job. When properly executed, this message has the power to make a strong first impression.

Employee handbooks introduce new hires (and reintroduce existing employees!) to your company culture, policies, and expectations. By integrating a personal message from the CEO, you can make everyone feel more welcome.

A CEO greeting communicates your company culture while showcasing leadership’s dedication. In this article, we’ll guide you through creating an effective CEO welcome message.